Marketing Your Rental Through Online Listings

Marketing rentals with Rentec Direct property management software is a quick way to promote available properties to a broad selection of listing sites, establish leads, and fill vacancies. 

The steps below walk through Marketing Your Rental and How to Send Links to Applicants.

Marketing Your Rental

Market Your Rental Online

In your Rentec Direct account:

  1. Click on  Properties 
  2. Right-click on a property and choose Marketing Info 
  3. Under Property Identification, enter details of the location, including a description highlighting features to attract prospective tenants, which may be included in your lease agreement. (When listing with Zillow and affiliates, half baths can be indicated as a decimal 1.5)

    Pro Tip: Enter a brief Description and click on the Generate Description tool to let ChatGPT create a captivating description in as little as 30 seconds. 
  4. Search Criteria help prospective tenants and leads search the listings on your website. Check all criteria that apply to the location. Start typing the city name into the Search City field and select the city/state from the address verification options to ensure your listing is syndicated correctly. 
  5. Drag and drop Pictures to your listing or click Browse to select images from your computer or device. 

    Tip: Once a picture is uploaded, you can right-click on it for a menu of options that allow you to download, set it as primary, change the order, rename, rotate, or remove the file.
  6. Under Publishing, check:
    1. Publish Online Listing to display the rental on your Rentec Direct website or your website if you are using your own domain
    2. Accept Online Applications to display an Apply Online link on your listing
    3. Enable Syndication to get additional exposure for your listing by sending it to the most popular Syndicated Sites.

      System Notes:
      * If you would only like the listing to show on your Rentec Direct website/listing page, uncheck "Enable Syndication"
  7. Click on Save Changes

Important Notes:

  • It can take up to 72 hours for the third-party syndicated site to publish, update, or remove your listing. If you don't see your listing within 72 hours, these troubleshooting tips will help you find the solution: Syndicated Sites | Why Is My Listing Not Showing Up?
  • To turn off any option above, un-check the appropriate box and Save Changes.
  • Removing a listing from your website and turning off the online application option occur immediately. 

System Advice: Syndication works excellently to promote your residential properties across multiple sites but is not designed for commercial properties.


How Do I Provide An Online Rental Application (With or Without Syndicating My Rental Listing Online)?

Once your rental is Published and your Online Rental Application is set up, you direct potential tenants to your website(ie: propertymanage.biz/xxxxx or your custom domain) or send them a link to your listings page:

In your Rentec Direct account:

  1. Click on Properties
  2. Right-click on the property and select Marketing Info
  3. Under Resources, copy and email the link to This Property's Public Page for the specific property or All Public Listings for all available properties. 

Share your property listing and application

Sample of How Search/Lead Feature and Listings Show on Your Rentec Direct Website



System Tips: 

  • Learn more about the types and formatting of Photos for Property Advertising and
  • Adding photos by File Sharing
  • Add a link to a video walkthrough by providing the following code to your website designer <a href=" https://example.com">link text</a>
  • Enter a URL to create a clickable link on your listing site for video tours

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